MBS Media
Network of outdoor advertising spaces throughout the Czech Republic
Implementation: Installation of LCD displays, monitoring, and content management
MBS Media, an operator of an extensive network of outdoor advertising spaces, decided to expand its network of classic scroll panels with digital LCD displays.
Our task was to select and deliver high-quality displays, complete installation of the displays, their technical connection, and central content management.
Thanks to our digital platform, clients now have the option to:
quickly change advertising campaigns in real time,
monitor the operation and performance of displays,
and plan advertising space more effectively according to current needs.
This transformation has enabled MBS Media to increase the attractiveness of its advertising space and offer advertisers a dynamic and modern communication format.
Evaluation of cooperation from the client’s perspective:
„Working with the BlueTouch Media team is professional and, in many ways, very creative. Each LCD installation in our network is essentially unique due to the variability of space and the requirements of POS or our partners, etc. BlueTouch Media emphasizes the effective functionality and reliability of the components used and their mutual compatibility, which has been tested many times. Installations are carried out at a high technical and professional level, i.e. without complications caused by technicians or selected hardware.
We can always rely on them, and I appreciate the guarantee of very fast service. It never happens that a BlueTouch Media technician leaves a POS with a non-functional screen. Last but not least, it is necessary to appreciate the flexibility of deploying spots even for such demanding clients as Sazka (Allwyn), where they are able to test and deploy a freshly delivered “hot spot” to our selected LCDs at lightning speed (even at night) just a few hours before the start of the campaign.
The service is essentially available 24/7, which is almost unheard of these days 😊“
Ing. David Kotaška, technical director of agency MBS Media, s.r.o.
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